Conquest Marketing

Why Conquest Marketing?

Automotive dealerships drive growth by using conquest sales to expand their customer bases and build loyalty. They win customers from other dealers and strengthen those relationships to keep them coming back. Effective conquest marketing powers this process and serves as the key to dealership success.

Conquest Marketing helps your dealership attract local drivers of your brand who haven’t engaged with you yet. This enhancement expands your reach by connecting you with consumers in your community who drive your brand but don’t currently visit your dealership. With Conquest Marketing, your team targets new potential customers in your area using demographics, vehicle brand, and other key factors.

Sell more of your dealership’s Vehicle Service Contracts or Vehicles to new customers
Increases additional new customer store traffic to your dealership and additional new vehicle sales
Promote your Service Drive to local vehicle owners who have not visited your dealership

Publicly sourced data is used to find and target vehicle purchasers matched to your location and brand
Intelligently filtered & scored using buying propensity models
Targets vehicles belonging to customers driving your brand who haven’t visited your dealership for parts, sales, or service

Frequently Asked Questions About Conquest Marketing

What is publicly sourced data?
Publicly sourced data includes consumer information in the public domain, and marketers can use it without requiring an opt-in.
Do you track opt-outs?
Yes—we track opt-outs the same way we do in our regular marketing program, and we block those contacts from any future marketing.